About Me

Who is Lukas

A lifelong passion for hiking has been a cornerstone of my life. Tackling trails, including a memorable hike up Golden Ears in Vancouver, instilled in me perseverance and resilience.

For the past 7 years, I’ve been deeply involved in digital marketing, notably at Keepers Digital in Canada, where I honed my skills as a Google Ads specialist and PPC consultant.

Now based in Brazil, I continue to serve a global clientele as a dedicated Google Ads freelancer, leveraging my expertise and commitment to their success.

Skills and Certifications

A Marketing Nerd in:

Google Ads
Google Tag Manager, Advanced Event/ Conversion Tracking
Google Analytics
CRO (Conversion Rate Optimization)
Meta Ads (Facebook and Instagram ads)
CRM (Customer Relationship Management) software

Certifications

• University of the Fraser Valley
Bachelor of Business Administration (BBA), Marketing 2014-2017. Show diploma.
• Google Ads Search Certification
Issued in Mar 2024 · Expires in Mar 2025. Show certification.
• Responsive Web Design
Issued in November 2022. Show certification.

My Digital Marketing Journey

August, 2014

From Business Graduate to English Teacher in Brazil

I graduated with a degree in Business Administration from the University of the Fraser Valley in Abbotsford, BC, Canada in 2014. Right after graduation, I returned to my home country, Brazil, and started working as an English teacher.

January, 2017

My First Digital Marketing Client 🇧🇷

I wanted to get more English students at the time, so I taught myself Google Ads and Facebook Ads. During this period, I also acquired my first Google Ads client, who was one of my English students. This is how my journey into working as a digital marketing freelancer began, and I have continued to work with more clients since then.

March, 2019

I started my own business 🌎

For three years, I ran my own e-commerce brand, Aurea, selling hair growth gummies in Brazil and shipping worldwide. This unique experience taught me valuable skills that I now use with all my clients, giving me a deeper understanding of the business side.

August, 2022

Joined Keepers Digital, one of the top 3% of Google Ads agencies in Canada 🇨🇦

Working with one of Canada's top agencies has been an incredible learning experience. I've had the chance to work with big clients, handle large budgets, and develop complex strategies. This role has significantly boosted my skills, and I continue to improve every day.